We are BLOND. We make things better.

Video showing BLOND's designers working in different areas of the office; in the workshop focusing on a resin prototype, or in a meeting room to discuss a project.

Good design makes life better. So we stay curious about culture. We ask deeper questions. We think long and hard before picking up a pencil. We chase down simple solutions to complex problems. Our big ideas survive contact with reality. We are a London-based studio of designers, strategists and engineers. We create meaningful brands, products, spaces and experiences for the world’s leading companies and most exciting startups. And we deliver them with meticulous attention to detail. Because we care as much as you do. That’s why Red Dot has ranked us the No.1 design studio in Europe and the Americas five years running 2022–2026.

We are BLOND. We make things better.

‘We don’t even start sketching until at least halfway through the project, because first we have to fundamentally understand the consumer and the problem we can solve for them. Then, after some deep thinking, we organise our thoughts into a clear set of design guidelines, so that whatever we come up with makes their life more delightful and the world more sustainable. Strategy is the soul of a project; and if you get that right, the outcome almost designs itself.’ —James Melia, Founder and Creative Director of BLOND, speaking to MIX Interiors.

Clients

We partner with daring clients on meaningful briefs. Working with the world’s leading companies and most exciting startups, we make new ideas happen and rethink what others take for granted. Due to the pioneering and confidential nature of much of our work, the brands and projects on our website are just the ones we’re able to talk about.

  • Sony
  • Meta
  • Nespresso
  • LG
  • Seed Logo
  • Dojo Logo
  • SharkNinja
  • Harry's Logo
  • Midea Logo
  • Fussy Logo
  • P&G Logo
  • Function Health Logo
Capabilities

BLOND is proudly ‘anti-ego,’ choosing instead partnership and collaboration. Whether you want a two-week design sprint for a fresh perspective or a product taken from brief to market, we’ve got the humility to listen and the expertise to deliver.

Services

Art Direction, Brand Design, Brand Identity, Brand Strategy, Copywriting, Design Engineering, Design for Manufacture (DFM), Design Strategy, Ethnographic Research, Event Management, Exhibition Management, Exhibition Fabrication, Industrial Design, Manufacturing Support, Naming, Packaging Design, Photography, PR & Brand Strategy, Product Design, Sourcing, Spatial Design, UX & UI, Videography, Visualisation, Web Design

The EdgeSlick on display in background setting, being photographed.
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Process

Your brief is unique. So is our response. That means our process looks different every time, but it does always include four key stages: discover, define, develop and deliver. We start by asking questions—a lot of questions. We use your insights and our own to shape a strategic vision.

That enables us to develop meaningful and aligned concepts: big ideas that work. We refine them until a clear winner emerges, then get granular on form, function and execution. Finally, we collaborate with world-leading manufacturers to deliver to the highest standard.