Impulse Stovetop

3D render of an induction stovetop with four burners and central control panel

San Francisco start-up Impulse is working on the next generation of home energy systems, with upcoming products that have the potential to revolutionise the way our homes operate and are powered. Over the past few years, we have been working closely with Impulse to position it as a critical forward-thinking player in the emerging home energy market. Our collaboration to date has involved Industrial Design, UI Design, Website Design, and Brand Identity. Starting with a battery-integrated induction stove with (almost) unbelievable power, energy efficiency and precision; Impulse and BLOND are reframing an industry that hasn’t seen core performance innovation in 50+ years by creating a new category of battery-powered kitchen appliances. Our support to date has helped Impulse to raise an impressive $20 million in Series A funding.

Overhead view of a hand cooking with a pot on an induction stovetop
Close-up view of a hand turning a rotary control dial on a stovetop
Pot boiling water on an induction stovetop burner next to a phone
Video demonstrating the capacities of Impulse stovetop, following a chef cooking.
Stainless steel kettle resting on a dark induction stovetop burner
Detail view of four circular rotary control knobs on a stovetop panel
Close-up of view of rotary knob removal for cleaning
Animated render showing the stovetop core features; integrated UI, magnetic control knobs, and battery.
Top-down render of a four-burner induction cooktop unit
Close-up view of central control panel and knobs on an induction stovetop
Angled perspective view of an induction stovetop with cooking pots
Cookware pan resting on an active induction burner with light ring
Chef using a pot while cooking on an induction stovetop in low light
Detailed view of dark metallic corner and surface of a stovetop
Impulse logo and wordmark animated to illustrate the narrative behind the brand design.
Graphic illustration of soundwaves turning into Impulse's logo.
Dark branded packaging tape sealing dark box
Small white brand symbol on a black background
Organised layout revealing the brand guidelines created for Impulse brand.
Outdoor bus stop shelter displaying an Impulse advertisement poster
Inset photograph of a person sat on a colored sports court in branded sweater
Close-up of grey jacket fabric against a purple background
Laptop resting on a stainless steel counter showing website layout
Mobile phone standing upright on a reflective grey surface
Three mobile app user interface screen designs side by side
Grey entrance door of a studio building with green climbing plant